Profile Manager first appeared in OS X Lion Server as the Apple-provided tool for managing Apple devices, including Mobile Device Management (MDM) for iOS based devices as well as Profile management for OS X based computers, including MacBooks, MacBook Airs, Mac Minis, Mac Pros and iMacs running Mac OS X 10.7 and up. In OS X Mountain Lion, Apple has added a number of new features to Profile Manager, most notably the ability to push certain types of apps to mobile devices.

via Configuring & Using Profile Manager 2 in OS X Mountain Lion Server | Krypted.com.